Yacht Racing Business » World Match Racing Tour

World Match Racing Tour Card Sailors Announced

David Fuller — Tue, 05 Mar 2013 18:07:52 +0000

Ian Williams has decided to only concentrate on one discipline in 2013. The four-time winner of the Alpari World Match Racing Tour will not compete in the Extreme Sailing Series this year so that he can focus on a 5th World Championship. But Williams won’t have it all his own way. With ‘young-guns’ like Taylor Canfield [...]

Original article - World Match Racing Tour Card Sailors Announced

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St Moritz Match Race Cancelled Citing Lack of Funds.

David Fuller — Tue, 26 Feb 2013 14:39:05 +0000

As if any more proof was needed that finding backing for sport is still difficult, the news of the cancellation of the 2013 edition of the St Moritz Match Race shows that perhaps even the luxury market is not immune to a continued squeeze on commercial sponsorship budgets in Europe. The event, which was founded in 2003 [...]

Original article - St Moritz Match Race Cancelled Citing Lack of Funds.

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Pelle P Becomes World Match Racing Tour Clothing Partner.

David Fuller — Mon, 04 Feb 2013 14:32:25 +0000

2013 will be an interesting year for the Alpari World Match Racing Tour after 12 months of transition and change. The title sponsor has had 12 months or so to get its head around the activation and promotional opportunities provided by the ensemble of events and Executive Director James Pleasance has also been able to [...]

Original article - Pelle P Becomes World Match Racing Tour Clothing Partner.

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Three Brands Talk About Sailing Sponsorship Activation

David Fuller — Mon, 17 Dec 2012 14:41:39 +0000

The 2012 World Yacht Racing Forum opened with a discussion around sponsorship activation. Activation, or utilisation, is the activity undertaken by companies to actually generate the returns from sponsorship. The panel featured; Josephine Edwall-Bjorklund, Senior VP Corporate Communications for SCA – who recently announced they would back an all female team in the Volvo Ocean [...]

Original article - Three Brands Talk About Sailing Sponsorship Activation

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Volvo and Stena Commit to Match Cup Sweden Sponsorship

David Fuller — Fri, 14 Dec 2012 13:29:57 +0000

Volvo used the World Yacht Racing Forum in Gothenburg to announce a sponsorship deal with the Stena Match Cup Sweden. Of course, Volvo Car Group support sailing around the world including the Volvo Ocean Race and several Olympic sailors in Team GB. Kristian Elvefors, sales manager at Volvo Cars Sweden said: “Volvo Cars Sweden are [...]

Original article - Volvo and Stena Commit to Match Cup Sweden Sponsorship

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Gilmour Announces Retirement From Sailing.

David Fuller — Thu, 06 Dec 2012 12:14:00 +0000

Peter Gilmour Announces Retirement One of the World Match Racing Tour’s most enduring stars, and one of sailing’s elder statesmen has announced his retirement from the sport. Australian Peter Gilmour has won the World Championship title four times in a career that has lasted 32 years. The news comes on the back of an announcement [...]

Original article - Gilmour Announces Retirement From Sailing.

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Alpari Sponsors Minoprio for Monsoon Cup

David Fuller — Fri, 30 Nov 2012 11:40:42 +0000

Alpari, who became the title sponsor of the World Match Racing Tour earlier this year have done a deal to sponsor a former winner of the Tour in the Monsoon Cup. Adam Minoprio will skipper the Alpari Racing Team in a bid to reacquaint himself with short sharp races close to shore after joining the CAMPER ETNZ [...]

Original article - Alpari Sponsors Minoprio for Monsoon Cup

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An Interview with James Pleasance – Executive Director WMRT

David Fuller — Fri, 10 Aug 2012 10:29:48 +0000

We had a chat with the newly appointed boss of the Alpari World Match Racing Tour- James Pleasance. Why is your title Executive Director? Well I was on the board of directors and then when Jim (O’Toole) left I was given the title of executive director and that’s stuck. The team is otherwise unchanged. The [...]

Original article - An Interview with James Pleasance – Executive Director WMRT

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James Pleasance Confirmed as New WMRT Boss.

David Fuller — Fri, 03 Aug 2012 10:02:46 +0000

Five months after the Alpari World Match Racing Tour announced the departure of former CEO Jim O’Toole, the series has confirmed the appointment of James Pleasance to the position of ‘Executive Director’. Pleasance has had a long association with the tour, having worked for the previous commercial rights holder Force 10 Marketing and maintained a position as [...]

Original article - James Pleasance Confirmed as New WMRT Boss.

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Alpari World Match Racing Tour Drops Portugal Event

David Fuller — Thu, 14 Jun 2012 09:36:48 +0000

[cleeng_content id="506386115" description="99 cents or 10,000 hours. Become an expert for less than a dollar. We do the hard work so you don't have to." price="0.99" referral="0.1"]Portugal is a strong supporter of international sailing events. The country has just hosted a Volvo Ocean Race stopover in Lisbon and earlier in the year, just up the [...]

Original article - Alpari World Match Racing Tour Drops Portugal Event

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